Arbor Masters

Today, cities and municipalities understand the social, physical and biological benefits of an “urban forest” (i.e., planting trees in the city). Arbor Masters® recognizes there are unique challenges to installing and caring for a forest in an urban setting—but the benefits far out-weigh the risks.

Besides the obvious aesthetic benefits, which can positively affect a person’s attitudes and emotions, commercial developers and builders agree with a study that finds 74% of consumers prefer to shop in areas that have trees and other landscape features. (University of Washington, 1998) The obvious result is to find ways to plant or preserve trees in the development of commercial property.